Racial History

The civil rights movement was a struggle by African Americans to end racial discrimination and racial segregation in the United States which took place from 1954-1968.

The Civil Rights Movement in the 1960s affected Gordy's work. Not only did he release Martin Luther King Jr’s Great March to Freedom and Great March to Washington speeches, but Gordy believed that white audiences would now accept African-American stars. As the civil rights movement gained steam, African-American artists grew more politically aware. In personal expression, their music shows self-assertion, for example, Brown’s “Say It Loud-I’m Black and I’m Proud.”

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